JMV Indoor Blog
How to use digital Indoor TV to sell more at the point of sale — practical tips, real cases and news for retail.
Product photo on Indoor TV: how to shoot it with a phone and AI — and how far you can go
Production got cheap; the standard did not change. How to get the photo right, when AI helps, and the legal limit your store screen has to respect.
Split payment in Brazil: mandatory only in 2028 — what changes for retail cash flow
Not a new tax on Pix: what changes is when the money leaves the till. What Brazil's Complementary Law 214/2025 says, the real 2026-2028 timeline and the lever a store owner still has.
How long should the indoor TV loop be? Sizing the playlist by the customer journey
The rule has a sign, and almost everyone inverts it: the loop is always longer than customer dwell time. How to measure yours, the grid maths and what goes into the playlist.
Digital menu board for coffee shops: how to sell the drink customers are too shy to ask about
The fancy name hides the product, the queue behind stops the question and the customer orders the usual. What to show on the screen, how to move today's perishables and the R$ 1.66-a-day maths.
LED wall or smart TV on your storefront? What each one costs — and what changes when you update the content
August 2026 supplier listings put a 3×2 wall near R$ 36.8k. The first-year cost table, the honest account of brightness under sun, and the line nobody budgets for: updating the screen.
Indoor TV for gas stations and convenience stores: what to show in each daypart and where to mount the screen
Drivers stand still for 5 to 7 minutes a few steps from the counter. The daypart content table, the screen positions on the forecourt and in the store, and the smart TV vs LED wall decision.
Store staff update the indoor TV from a phone: how to delegate the screen to the person at the counter
Whoever serves customers knows what they ask for and what is out of stock. The counter routine that turns slow hours into screen content — without promising permissions the product does not document.
Staff with arms crossed: how indoor TV engages your team and ends idle time
Real-time updates, micro-training and targets on screen: the three fronts that turn the store's quiet hour into useful work — without banning phones.
Indoor TV with AI: download the finished video and post it on the store's social media
The download feature reverses the flow: the clip the AI built for the screen now goes down to the store's Instagram. One piece of work, two channels.
Automate your indoor TV content without editing video
A standardized email that becomes a video and a phone shortcut that uploads the clip over FTP: two paths that cut manual editing out and put an end to the stale screen.
Indoor TV with a camera: how the screen changes what it shows in each aisle
Motion detection by aisle section, promos swapped in real time — plus the honest conversation about what is still a custom project and what data protection law demands of a camera in store.
Digital menu boards for restaurants: how an indoor TV replaces the printed menu
The screen in your dining room shows the dish of the day with ingredients, possible allergens, price and the house combo — and switches by itself between lunch and dinner, with no print shop.
Indoor TV for onboarding and lower staff turnover
Losing someone you just hired is expensive. See how to use the screen to deliver onboarding, culture and procedures on repeat — in retail and on the factory floor.
Indoor TV to train retail staff and standardize information
With high turnover and holiday hires, the screen becomes the single source of truth: promotions and payment methods identical for everyone, always in sight.
Indoor TV turned off: the real cost of a dark screen
Every minute the screen is dark is a customer who walked in with no sales prompt. See how to estimate the loss, the common causes and how to keep the screen on.
Indoor TV with Automatic News: always-fresh content, hands-free
Pick a portal and a category once; AI turns every new story into a narrated video, with captions and a QR code, and updates the TV on its own.
How to build an indoor TV app: DIY vs. the ready-made cloud route
What an indoor TV app needs, the real cost of building from scratch (code + hardware) and the no-code route — live in about 1 hour.
Indoor TV app for any Smart TV: Roku, Fire TV, Android TV, Samsung, LG, Apple TV and Chromecast
No expensive pro display needed: the JMV Indoor app runs on the main Smart TVs on the market. Use the Smart TV you already have — or a regular TV with Chromecast/TV Box — as indoor TV.
Schedule Indoor TV by time of day: the right content, at the right hour
Build the playlist and set the sequence and times from the cloud. One message in the morning, another in the afternoon — dayparting to serve each shift's audience. Profile is your strategy, not automatic recognition.
Indoor TV live in ~1 hour, with 1 month free: activation without an installer
The panel is available within 60 minutes of payment and there is a 1-month free trial. Self-service, 100% cloud on a Smart TV — no installer, no construction.
Indoor TV with Instagram: post once and appear on the store screen
Connect Instagram once and your posts, reels and stories show up on their own on the Vertical Indoor TV. No rework — the feed drives the screen, mixed with your programming.
Manage your Indoor TV from your phone, from anywhere — 100% cloud
The programming lives in the cloud: change the store screen's playlist from your phone's browser, without going on-site or relying on IT. The TV app only displays; the online dashboard commands.
Indoor TV without a box: runs natively on your Smart TV
The standard definition says Indoor TV needs external hardware. With a native app, the Smart TV shows everything on its own — no box, mini-PC or pirate device.
Indoor TV for chains and franchises: multi-location management and monitoring
One account for every location: an independent playlist per screen, a dashboard with each screen's status and an automatic alert when a location goes offline.
Why your Indoor TV freezes or pixelates (and how to prevent it)
The technical prerequisites so the screen never fails: wired internet, the right resolution per screen size and an approved device (Roku, Fire TV Stick).
Upselling with Indoor TV: sales triggers and a segment playbook
How to use the screen as a silent salesperson to raise the average ticket — with a segment playbook (pharmacy, dental, 24h gas station) and 3 sales triggers.
End of the 6x1 shift in retail: how Indoor TV helps you serve with fewer hours
With Brazil's PEC 221/2019, each store will have fewer staffed service hours. See how the screen keeps communicating without adding headcount.
Vertical Indoor TV without a kiosk: use a regular Smart TV
Set up a vertical screen in your store with a regular Smart TV (Roku, Fire TV, Google TV) for a fraction of the cost of a dedicated kiosk.
Indoor TV by store zone: what to show at checkout, the scale and the shelf
Each zone of the store has a different customer at a different moment. See how to segment programming by point, with distinct playlists from your phone.
Indoor TV with Artificial Intelligence: turn photos into videos
Upload photos in the app and AI generates automatic videos with captions for your TV — no editor, no agency.